/* =========================================================
   NL Scroll — estilos do sistema de animação
   Estados iniciais só valem com JS ativo (html.nl-anim):
   sem JS, bots e leitores veem todo o conteúdo.
   ========================================================= */

/* ---------- revelações básicas ---------- */
.nl-anim [data-a="up"],
.nl-anim [data-a="fade"],
.nl-anim [data-a="scale"],
.nl-anim [data-a="left"],
.nl-anim [data-a="right"]{opacity:0;transition:opacity 1s var(--ease),transform 1.1s var(--ease),filter 1s var(--ease)}
.nl-anim [data-a="up"]{transform:translateY(46px)}
.nl-anim [data-a="scale"]{transform:scale(.92);filter:blur(6px)}
.nl-anim [data-a="left"]{transform:translateX(-60px)}
.nl-anim [data-a="right"]{transform:translateX(60px)}
.nl-anim [data-a].is-in{opacity:1;transform:none;filter:none}

/* ---------- ASSINATURA 1: títulos que se materializam ----------
   cada palavra nasce como contorno vazio e desfocado (invisível)
   e ganha corpo (visível); uma linha de “rastreador” varre o título */
[data-a="words"]{position:relative}
[data-a="words"] .w{display:inline-block;vertical-align:top}
.nl-anim [data-a="words"] .w>span{display:inline-block;color:transparent;-webkit-text-stroke:1px rgba(255,255,255,.35);filter:blur(10px);opacity:0;transform:translateY(.35em) rotate(2deg);
  transition:color .9s var(--ease),-webkit-text-stroke-color .9s var(--ease),filter .9s var(--ease),opacity .6s var(--ease),transform 1s var(--ease);
  transition-delay:calc(var(--i) * 55ms + 150ms)}
.nl-anim [data-a="words"].is-in .w>span{color:inherit;-webkit-text-stroke-color:transparent;filter:none;opacity:1;transform:none}
/* palavras em destaque herdam a cor do span pai (.red) */
.nl-anim [data-a="words"] .red .w>span,.nl-anim [data-a="words"] .w>span{color:transparent}
.nl-anim [data-a="words"].is-in .red .w>span{color:var(--red-hi)}
.nl-anim [data-a="words"].is-in .w>span{color:inherit}
[data-a="words"]::after{content:"";position:absolute;top:-4%;bottom:-4%;left:0;width:3px;border-radius:3px;background:var(--red-hi);
  box-shadow:0 0 18px 4px var(--red-glow),0 0 60px 10px rgba(227,43,61,.25);opacity:0;pointer-events:none}
.nl-anim [data-a="words"].is-in::after{animation:scanline 1.3s .05s var(--ease) both}
@keyframes scanline{0%{left:0;opacity:0}12%{opacity:1}85%{opacity:1}100%{left:100%;opacity:0}}

/* ---------- cascata ---------- */
.nl-anim [data-a="stagger"]>*{opacity:0;transform:translateY(36px) scale(.98);transition:opacity .9s var(--ease),transform 1s var(--ease);transition-delay:calc(var(--i) * 90ms)}
.nl-anim [data-a="stagger"].is-in>*{opacity:1;transform:none}

/* ---------- imagem com cortina vermelha ---------- */
[data-a="clip"]{position:relative;overflow:hidden}
.nl-anim [data-a="clip"]>img{clip-path:inset(0 0 100% 0);transform:scale(1.15);transition:clip-path 1.2s .35s var(--ease),transform 1.8s .35s var(--ease)}
.nl-anim [data-a="clip"]::before{content:"";position:absolute;inset:0;z-index:2;background:var(--red);transform:scaleY(0);transform-origin:bottom}
.nl-anim [data-a="clip"].is-in::before{animation:curtain 1.3s var(--ease) forwards}
.nl-anim [data-a="clip"].is-in>img{clip-path:inset(0 0 0 0);transform:none}
@keyframes curtain{0%{transform:scaleY(0);transform-origin:bottom}45%{transform:scaleY(1);transform-origin:bottom}55%{transform:scaleY(1);transform-origin:top}100%{transform:scaleY(0);transform-origin:top}}

/* ---------- ASSINATURA 2: faixa “NUNCA MAIS INVISÍVEL” guiada pelo scroll ---------- */
.band{overflow:hidden;padding:clamp(40px,7vw,90px) 0;border-block:1px solid var(--line);background:var(--bg)}
.band__row{display:flex;gap:.5em;white-space:nowrap;font:900 clamp(3rem,10vw,9rem)/.95 var(--f-head);letter-spacing:-.05em;will-change:transform}
.band__row:nth-child(1){transform:translateX(calc(-8% - var(--p,0) * 30%))}
.band__row:nth-child(2){transform:translateX(calc(-40% + var(--p,0) * 30%))}
.band__row span{color:transparent;-webkit-text-stroke:1.5px rgba(255,255,255,.18)}
.band__row b{font-weight:900;color:var(--text)}
.band__row i{font-style:normal;color:var(--red-hi)}
.band__row .lit{color:var(--red-hi);-webkit-text-stroke:0}

/* ---------- ASSINATURA 3: cena fixa “A subida” ---------- */
.climb{position:relative;height:420vh;background:var(--bg-2)}
.climb__sticky{position:sticky;top:0;height:100vh;height:100svh;display:grid;grid-template-columns:1fr 1fr;gap:clamp(30px,5vw,80px);align-items:center;width:min(var(--wrap),100% - 40px);margin-inline:auto;padding-top:60px}
.climb__steps{list-style:none;margin:28px 0 0;padding:0;display:grid;gap:6px;position:relative}
.climb__steps::before{content:"";position:absolute;left:21px;top:22px;bottom:22px;width:2px;background:var(--line)}
.climb__steps::after{content:"";position:absolute;left:21px;top:22px;width:2px;height:calc((100% - 44px) * var(--p,0));background:linear-gradient(var(--red),var(--red-hi));box-shadow:0 0 12px var(--red-glow)}
.climb__step{position:relative;display:grid;grid-template-columns:44px 1fr;gap:18px;padding:14px 0;opacity:.35;transition:opacity .5s var(--ease)}
.climb__step .n{position:relative;z-index:1;width:44px;height:44px;border-radius:50%;display:grid;place-items:center;background:var(--bg-2);border:1.5px solid var(--line-2);font:800 1rem var(--f-head);transition:.5s var(--ease)}
.climb__step h3{margin:8px 0 4px;font-size:1.2rem}
.climb__step p{margin:0;color:var(--muted);font-size:.93rem;max-height:0;overflow:hidden;opacity:0;transition:max-height .6s var(--ease),opacity .5s}
.climb__step.is-done{opacity:.65}
.climb__step.is-done .n{background:var(--surface-2);border-color:var(--red)}
.climb__step.is-active{opacity:1}
.climb__step.is-active .n{background:var(--red);border-color:var(--red);box-shadow:0 0 0 8px rgba(190,30,45,.18)}
.climb__step.is-active p{max-height:120px;opacity:1}

.climb__device{position:relative;justify-self:center;width:min(390px,100%);padding:18px;border-radius:34px;background:var(--surface);border:1px solid var(--line-2);box-shadow:0 60px 120px -40px rgba(0,0,0,.8),0 0 0 8px rgba(255,255,255,.02)}
.climb__search{display:flex;align-items:center;gap:10px;padding:12px 16px;border-radius:999px;background:var(--surface-2);font-size:.9rem;margin-bottom:14px}
.climb__search .g{font:800 1rem var(--f-head);background:linear-gradient(90deg,#4d8bff,#be1e2d,#f7b302,#30c89f);-webkit-background-clip:text;background-clip:text;color:transparent}
.climb__meta{display:flex;align-items:center;justify-content:space-between;margin-bottom:12px}
.climb__meta small{color:var(--muted);font-size:.78rem;letter-spacing:.06em;text-transform:uppercase}
.climb__rank{font:900 2.4rem/1 var(--f-head);letter-spacing:-.04em}
.climb__rank span{color:var(--red-hi)}
.climb__ring{position:relative;width:74px;height:74px}
.climb__ring svg{width:100%;height:100%;transform:rotate(-90deg)}
.climb__ring circle{fill:none;stroke-width:6}
.climb__ring-bg{stroke:var(--surface-2)}
.climb__ring-fg{stroke:var(--red-hi);stroke-linecap:round;stroke-dasharray:301.6;stroke-dashoffset:301.6}
.climb__ring b{position:absolute;inset:0;display:grid;place-items:center;font:800 .95rem var(--f-head)}
.climb__ring b small{font-size:.6rem;color:var(--muted);display:block;text-align:center;letter-spacing:.08em;font-weight:600}
.climb__list{position:relative;margin:0;padding:0;list-style:none}
.climb__list li{position:absolute;left:0;right:0;top:0;height:50px;display:flex;align-items:center;gap:12px;padding:0 14px;border-radius:14px;background:rgba(255,255,255,.025);transition:transform .55s var(--ease),background .4s,opacity .4s}
.climb__list li b{font:600 .9rem var(--f-head)}
.climb__list li small{margin-left:auto;color:#f7b302;font-size:.78rem}
.climb__rival{opacity:.55}
.climb__you{z-index:2;background:rgba(190,30,45,.12)!important;outline:1px solid rgba(227,43,61,.4);transition:background .4s,box-shadow .4s!important;will-change:transform}
.climb__you b{color:#fff}
.climb__you.is-pack{background:rgba(190,30,45,.3)!important}
.climb__you.is-top{background:var(--red)!important;box-shadow:0 18px 40px -12px var(--red-glow)}
.climb__you.is-top small{color:#fff}
.climb__cite{position:absolute;right:-26px;bottom:-30px;max-width:250px;padding:14px 16px;border-radius:16px;background:#fff;color:#1a1a1f;font-size:.85rem;line-height:1.45;box-shadow:0 30px 60px -20px rgba(0,0,0,.7);
  opacity:0;transform:translateY(20px) scale(.9);transition:.6s var(--ease)}
.climb__cite b{display:block;font:700 .7rem var(--f-head);letter-spacing:.1em;text-transform:uppercase;color:var(--red);margin-bottom:4px}
.climb.is-cited .climb__cite{opacity:1;transform:none}
.climb__hint{position:absolute;left:50%;bottom:22px;transform:translateX(-50%);font-size:.75rem;letter-spacing:.14em;text-transform:uppercase;color:#6e6e7c;opacity:calc(1 - var(--p,0) * 8)}

/* ---------- ASSINATURA 4: radar de visibilidade (progresso de leitura) ---------- */
.radar{position:fixed;right:23px;bottom:98px;z-index:105;width:58px;height:58px;border-radius:50%;background:rgba(20,20,25,.8);backdrop-filter:blur(10px);border:1px solid var(--line);
  display:grid;place-items:center;opacity:0;transform:scale(.6);transition:opacity .4s,transform .5s var(--ease);pointer-events:none}
.radar.is-on{opacity:1;transform:none}
.radar svg{position:absolute;inset:0;transform:rotate(-90deg)}
.radar circle{fill:none;stroke-width:3}
.radar__bg{stroke:var(--line-2)}
.radar__ring{stroke:var(--red-hi);stroke-linecap:round;stroke-dasharray:113.1;stroke-dashoffset:113.1}
.radar__sweep{position:absolute;inset:6px;border-radius:50%;background:conic-gradient(from 0deg,rgba(227,43,61,.35),transparent 30%);animation:spin 3s linear infinite}
.radar b{position:relative;font:800 .78rem/1 var(--f-head)}
.radar b::after{content:"%";font-size:.55rem;opacity:.6}
.radar.is-full{border-color:var(--red-hi);box-shadow:0 0 0 6px rgba(227,43,61,.15)}

/* ---------- ASSINATURA 5: transição de página ---------- */
.veil{position:fixed;inset:0;z-index:300;pointer-events:none;background:var(--red);
  clip-path:circle(0px at var(--cx,50%) var(--cy,50%));transition:clip-path .55s cubic-bezier(.7,0,.3,1)}
.veil svg{position:absolute;left:50%;top:50%;width:90px;height:90px;margin:-45px 0 0 -45px;opacity:0;transition:opacity .3s}
.is-leaving .veil{clip-path:circle(150vmax at var(--cx,50%) var(--cy,50%));pointer-events:auto}
.is-leaving .veil svg{opacity:1;transition-delay:.25s}
.is-entering .veil{clip-path:circle(150vmax at 50% 50%);transition:none}
.is-entering .veil svg{opacity:1}

/* ---------- páginas internas: hero ---------- */
.phero{position:relative;padding:170px 0 90px;overflow:hidden;
  background:radial-gradient(800px 500px at 85% 0%,rgba(190,30,45,.22),transparent 60%),var(--bg)}
.phero__grid{display:grid;grid-template-columns:1.25fr .75fr;gap:60px;align-items:end}
.crumbs{display:flex;flex-wrap:wrap;gap:8px;font-size:.8rem;color:#6e6e7c;margin-bottom:26px;list-style:none;padding:0}
.crumbs li+li::before{content:"/";margin-right:8px;color:#44444f}
.crumbs a:hover{color:#fff}
.phero h1{font-size:clamp(2.6rem,6.4vw,5.6rem);font-weight:900;letter-spacing:-.045em;line-height:.98;margin-bottom:28px}
.phero h1 .ghost{-webkit-text-stroke:1.5px rgba(255,255,255,.35)}
.phero__lead{font-size:clamp(1.05rem,1.4vw,1.22rem);color:var(--muted);max-width:620px}
.phero__lead strong{color:#fff;font-weight:500}
.phero__ctas{display:flex;flex-wrap:wrap;gap:14px;margin-top:34px}
.phero__aside{padding:26px;border-radius:var(--radius);background:rgba(25,25,31,.7);backdrop-filter:blur(12px);border:1px solid var(--line-2)}
.phero__aside h2{font-size:.78rem;letter-spacing:.16em;text-transform:uppercase;color:var(--red-hi);margin-bottom:14px}
.phero__aside p{font-size:.98rem;color:#d7d7de;margin:0}
.phero__aside .src{display:block;margin-top:14px;font-size:.75rem;color:#6e6e7c}

/* resposta direta (AEO): bloco que as IAs adoram citar */
.answer{display:grid;grid-template-columns:.9fr 1.1fr;gap:60px;align-items:start}
.answer__box{padding:34px;border-radius:var(--radius);background:var(--surface);border-left:4px solid var(--red)}
.answer__box p{font-size:1.1rem;color:#e4e4ea;margin:0}
.answer__box p+p{margin-top:14px;color:var(--muted);font-size:1rem}

/* cards de fatores / entregáveis */
.cards{display:grid;grid-template-columns:repeat(3,1fr);gap:18px}
.card{position:relative;padding:30px;border-radius:var(--radius);background:var(--surface);border:1px solid var(--line);overflow:hidden;isolation:isolate;transition:transform .5s var(--ease),border-color .4s}
.card:hover{transform:translateY(-6px);border-color:var(--line-2)}
.card .ico{width:48px;height:48px;border-radius:14px;display:grid;place-items:center;background:rgba(190,30,45,.16);margin-bottom:22px}
.card .ico svg{width:24px;height:24px;fill:none;stroke:var(--red-hi);stroke-width:2;stroke-linecap:round;stroke-linejoin:round}
.card h3{font-size:1.18rem}
.card p{color:var(--muted);font-size:.95rem;margin:0}
.card .big{font:900 3.2rem/1 var(--f-head);color:transparent;-webkit-text-stroke:1px rgba(255,255,255,.2);position:absolute;right:22px;top:16px}

/* lista de verificação em duas colunas */
.checks{display:grid;grid-template-columns:1fr 1fr;gap:14px 40px;list-style:none;margin:0;padding:0}
.checks li{position:relative;padding:18px 0 18px 40px;border-bottom:1px solid var(--line);font-size:1rem}
.checks li::before{content:"";position:absolute;left:0;top:19px;width:24px;height:24px;border-radius:50%;
  background:var(--red) url("data:image/svg+xml,%3Csvg xmlns='http://www.w3.org/2000/svg' viewBox='0 0 16 16'%3E%3Cpath d='m4.5 8.2 2.3 2.3 4.7-5' fill='none' stroke='%23fff' stroke-width='1.8' stroke-linecap='round'/%3E%3C/svg%3E") center/70% no-repeat}
.checks li small{display:block;color:var(--muted);font-size:.88rem;margin-top:4px}

/* comparação lado a lado */
.versus{display:grid;grid-template-columns:1fr 1fr;gap:18px}
.versus>div{padding:32px;border-radius:var(--radius);border:1px solid var(--line);background:var(--surface)}
.versus>div:last-child{border-color:rgba(227,43,61,.45);background:linear-gradient(160deg,rgba(190,30,45,.2),var(--surface) 60%)}
.versus h3{display:flex;align-items:center;gap:10px}
.versus ul{list-style:none;padding:0;margin:14px 0 0;display:grid;gap:12px}
.versus li{color:var(--muted);font-size:.95rem;padding-left:22px;position:relative}
.versus>div:first-child li::before{content:"✕";position:absolute;left:0;color:#6e6e7c}
.versus>div:last-child li{color:#e4e4ea}
.versus>div:last-child li::before{content:"✓";position:absolute;left:0;color:var(--red-hi);font-weight:700}

/* links relacionados */
.related{display:grid;grid-template-columns:repeat(3,1fr);gap:16px}
.related a{display:block;padding:26px;border-radius:var(--radius);border:1px solid var(--line);background:var(--surface);transition:border-color .3s,transform .4s var(--ease)}
.related a:hover{border-color:var(--red-hi);transform:translateY(-4px)}
.related small{color:var(--red-hi);font:600 .72rem var(--f-head);letter-spacing:.14em;text-transform:uppercase}
.related b{display:block;font:700 1.1rem/1.3 var(--f-head);margin-top:10px}
.note{font-size:.82rem;color:#6e6e7c;margin-top:24px}

@media (max-width:1000px){
  .climb{height:360vh}
  .climb__sticky{grid-template-columns:1fr;align-content:center;gap:24px;padding-top:80px}
  .climb__text .sec-copy{display:none}
  .climb__steps{margin-top:0}
  .climb__step{padding:4px 0}
  .climb__step:not(.is-active){display:none}
  .climb__steps::before,.climb__steps::after{display:none}
  .climb__device{width:min(360px,100%)}
  .climb__cite{right:0;bottom:-20px}
  .phero__grid,.answer,.versus{grid-template-columns:1fr}
  .cards,.related{grid-template-columns:1fr 1fr}
}
@media (max-width:620px){
  .cards,.related,.checks{grid-template-columns:1fr}
  .radar{display:none}
  .climb__text .eyebrow{display:none}
  .climb__text h2{font-size:1.65rem;margin-bottom:.3em}
  .climb__sticky{padding-top:70px;gap:14px}
  .climb__step p{font-size:.85rem}
  .climb__search{margin-bottom:8px;padding:10px 14px}
  .climb__list li{height:40px;font-size:.85rem}
  .climb__device{padding:14px;border-radius:26px}
  .climb__ring{width:60px;height:60px}
  .climb__rank{font-size:2rem}
}
@media (prefers-reduced-motion:reduce){
  .climb{height:auto}
  .climb__sticky{position:relative;height:auto;padding:100px 0}
  .climb__step{opacity:1}.climb__step p{max-height:none;opacity:1}
  .veil{display:none}
}
.card h3{padding-right:64px}
/* pontuação grudada em palavra destacada mantém a cor do título */
[data-a="words"] .w>.punct{color:var(--text)}
.nl-anim [data-a="words"].is-in .w>span.punct{color:var(--text)}
/* entradas laterais não geram rolagem horizontal (clip não quebra o sticky) */
main{overflow-x:clip}

/* ---------- páginas migradas ---------- */
.answer--flip{grid-template-columns:1.1fr .9fr}
.answer--flip>header{order:2}
.answer__box.prose p{font-size:1.02rem;color:#d7d7de}
.answer__box.prose p:first-child{font-size:1.12rem;color:#ececf1}
.cards--4{grid-template-columns:repeat(4,1fr)}
.sec-head.prose p{margin-top:8px}
.cta__title--sm{font-size:clamp(2.2rem,4.4vw,3.6rem);margin-top:28px;opacity:.9}
.phero--sm{padding-bottom:40px}
.phero--sm h1{font-size:clamp(2.4rem,5vw,4.2rem)}
.legal{display:grid;grid-template-columns:260px 1fr;gap:70px;align-items:start}
.legal__toc{position:sticky;top:110px;padding:22px;border-radius:var(--radius);background:var(--surface);border:1px solid var(--line)}
.legal__toc small{display:block;font:600 .7rem var(--f-head);letter-spacing:.16em;text-transform:uppercase;color:var(--red-hi);margin-bottom:12px}
.legal__toc ol{list-style:none;margin:0;padding:0;display:grid;gap:4px;counter-reset:t}
.legal__toc a{display:block;padding:7px 10px;border-radius:10px;font-size:.86rem;color:var(--muted);transition:.25s}
.legal__toc a:hover,.legal__toc a.is-active{color:#fff;background:rgba(255,255,255,.05)}
.legal__toc a.is-active{box-shadow:inset 2px 0 0 var(--red-hi)}
.legal__body{max-width:760px}
.legal__body h2{font-size:1.6rem;margin:2.2em 0 .6em;scroll-margin-top:110px}
.legal__body h2::after{display:none}
.legal__body p,.legal__body li{color:#cfcfd8;font-size:1rem}
.legal__body strong{color:#fff}
@media (max-width:1000px){
  .answer--flip{grid-template-columns:1fr}.answer--flip>header{order:0}
  .cards--4{grid-template-columns:1fr 1fr}
  .legal{grid-template-columns:1fr}
  .legal__toc{position:static}
}
@media (max-width:620px){.cards--4{grid-template-columns:1fr}}
.facts--wide{grid-template-columns:repeat(4,1fr);margin-top:0}
.quote--xl{font-size:clamp(1.8rem,4vw,3.4rem);line-height:1.12;max-width:1000px;margin:0 auto;text-align:center}
.contact-cards{display:grid;grid-template-columns:repeat(4,1fr);gap:16px}
.ccard{position:relative;display:flex;flex-direction:column;gap:6px;padding:26px;border-radius:var(--radius);background:var(--surface);border:1px solid var(--line);overflow:hidden;isolation:isolate;transition:transform .45s var(--ease),border-color .3s}
a.ccard:hover{transform:translateY(-6px);border-color:var(--line-2)}
.ccard__ico{width:46px;height:46px;border-radius:14px;display:grid;place-items:center;background:rgba(190,30,45,.16);margin-bottom:14px}
.ccard__ico svg{width:22px;height:22px;fill:none;stroke:var(--red-hi);stroke-width:2;stroke-linecap:round;stroke-linejoin:round}
.ccard small{font:600 .7rem var(--f-head);letter-spacing:.14em;text-transform:uppercase;color:var(--red-hi)}
.ccard b{font:700 .95rem/1.35 var(--f-head);overflow-wrap:anywhere}
.ccard span:last-child{font-size:.85rem;color:var(--muted)}
@media (max-width:1000px){.facts--wide,.contact-cards{grid-template-columns:1fr 1fr}}
@media (max-width:520px){.facts--wide,.contact-cards{grid-template-columns:1fr}}

/* =========================================================
   BLOG
   ========================================================= */
.blog-hero h1{max-width:18ch}
.post-featured{display:grid;grid-template-columns:1.15fr 1fr;gap:0;border-radius:28px;overflow:hidden;background:var(--surface);border:1px solid var(--line);margin-bottom:46px;position:relative;isolation:isolate;transition:border-color .4s}
.post-featured:hover{border-color:var(--line-2)}
.post-featured figure{margin:0;overflow:hidden;aspect-ratio:16/10}
.post-featured img{width:100%;height:100%;object-fit:cover;transition:transform 1.2s var(--ease)}
.post-featured:hover img{transform:scale(1.05)}
.post-featured>div{padding:clamp(26px,4vw,48px);display:flex;flex-direction:column;justify-content:center;gap:14px}
.post-featured__title{font-size:clamp(1.6rem,2.8vw,2.4rem);margin:0}
.post-featured p{color:var(--muted);margin:0}
.post-featured .btn{align-self:flex-start;margin-top:8px}
.chips-filter{display:flex;flex-wrap:wrap;gap:10px;margin-bottom:28px}
.chips-filter button{padding:10px 18px;border-radius:999px;border:1px solid var(--line-2);background:transparent;font:600 .85rem var(--f-head);color:var(--muted);cursor:pointer;transition:.3s}
.chips-filter button:hover{color:#fff;border-color:#fff}
.chips-filter button.is-on{background:#fff;color:#111;border-color:#fff}
.post-grid-cards{display:grid;grid-template-columns:repeat(3,1fr);gap:20px}
.post-card{position:relative;display:flex;flex-direction:column;border-radius:var(--radius);overflow:hidden;background:var(--surface);border:1px solid var(--line);isolation:isolate;transition:transform .5s var(--ease),border-color .4s}
.post-card:hover{transform:translateY(-8px);border-color:var(--line-2)}
.post-card.is-hidden{display:none}
.post-card__img{margin:0;aspect-ratio:16/9;overflow:hidden}
.post-card__img img{width:100%;height:100%;object-fit:cover;transition:transform 1s var(--ease),filter .6s}
.post-card:hover .post-card__img img{transform:scale(1.07)}
.post-card__body{padding:22px 24px 26px;display:flex;flex-direction:column;gap:10px;flex:1}
.post-card__cat{font:600 .7rem var(--f-head);letter-spacing:.14em;text-transform:uppercase;color:var(--red-hi)}
.post-card__title{font-size:1.18rem;line-height:1.3;margin:0}
.post-card__body p{color:var(--muted);font-size:.9rem;margin:0;display:-webkit-box;-webkit-line-clamp:3;-webkit-box-orient:vertical;overflow:hidden}
.post-card__meta{margin-top:auto;padding-top:8px;font-size:.78rem;color:#6e6e7c}
@keyframes cardPop{from{opacity:0;transform:translateY(24px) scale(.97)}to{opacity:1;transform:none}}

/* artigo */
.post-hero{padding-bottom:50px}
.post-hero h1{font-size:clamp(2.2rem,5vw,4.4rem);max-width:20ch}
.post-meta{display:flex;align-items:center;gap:14px;margin-top:28px}
.post-meta img{width:44px;height:44px;border-radius:50%;object-fit:cover;object-position:top;border:2px solid var(--red)}
.post-meta b{display:block;font:700 .95rem var(--f-head)}
.post-meta a:hover b{color:var(--red-hi)}
.post-meta span{font-size:.82rem;color:var(--muted)}
.post-cover{margin:0 auto 60px;border-radius:28px;overflow:hidden;aspect-ratio:1250/650}
.post-cover img{width:100%;height:100%;object-fit:cover}
.post-grid{display:grid;grid-template-columns:minmax(0,1fr) 280px;gap:70px;align-items:start;padding-bottom:40px}
.post-body{max-width:740px;font-size:1.08rem;line-height:1.8;color:#d7d7de}
.post-body section{margin-bottom:10px}
.post-body h2{font-size:clamp(1.5rem,2.4vw,2rem);margin:1.8em 0 .6em;color:var(--text);scroll-margin-top:110px}
.post-body h3{font-size:1.25rem;margin:1.6em 0 .5em;color:var(--text)}
.post-body p{margin:0 0 1.15em}
.post-body strong{color:#fff}
.post-body ul,.post-body ol{padding-left:0;margin:0 0 1.4em;list-style:none;display:grid;gap:12px}
.post-body ul li{position:relative;padding-left:26px}
.post-body ul li::before{content:"";position:absolute;left:4px;top:.72em;width:8px;height:8px;border-radius:50%;background:var(--red-hi)}
.post-body ol{counter-reset:li}
.post-body ol li{position:relative;padding-left:44px;counter-increment:li}
.post-body ol li::before{content:counter(li);position:absolute;left:0;top:.15em;width:30px;height:30px;border-radius:50%;display:grid;place-items:center;background:rgba(190,30,45,.18);color:var(--red-hi);font:800 .85rem var(--f-head)}
.post-body blockquote{margin:1.6em 0;padding:22px 26px;border-left:4px solid var(--red);background:var(--surface);border-radius:0 18px 18px 0;font-size:1.15rem;color:#fff}
.post-body img{border-radius:18px;margin:1.4em 0}
.post-body table{width:100%;border-collapse:collapse;margin:1.4em 0;font-size:.95rem}
.post-body th,.post-body td{padding:12px 14px;border-bottom:1px solid var(--line);text-align:left}
.post-body th{font-family:var(--f-head);color:#fff;background:var(--surface)}
.post-body code{padding:2px 6px;border-radius:6px;background:var(--surface-2);font-size:.9em}
.post-cta{margin-top:50px;padding:34px;border-radius:24px;background:linear-gradient(135deg,rgba(190,30,45,.28),var(--surface) 70%);border:1px solid rgba(227,43,61,.4)}
.post-cta .eyebrow{margin-bottom:10px}
.post-cta__t{font:800 1.6rem/1.2 var(--f-head);color:#fff;margin-bottom:10px!important}
.post-cta p{color:#d7d7de}
.post-side{position:sticky;top:110px;display:grid;gap:18px}
.post-toc,.post-share{padding:22px;border-radius:var(--radius);background:var(--surface);border:1px solid var(--line)}
.post-toc small,.post-share small{display:block;font:600 .7rem var(--f-head);letter-spacing:.16em;text-transform:uppercase;color:var(--red-hi);margin-bottom:12px}
.post-toc ol{list-style:none;margin:0;padding:0;display:grid;gap:2px;max-height:50vh;overflow:auto}
.post-toc a{display:block;padding:8px 10px;border-radius:10px;font-size:.84rem;line-height:1.35;color:var(--muted);transition:.25s}
.post-toc a:hover{color:#fff;background:rgba(255,255,255,.05)}
.post-toc a.is-active{color:#fff;background:rgba(255,255,255,.05);box-shadow:inset 2px 0 0 var(--red-hi)}
.post-share{display:flex;flex-wrap:wrap;align-items:center;gap:10px}
.post-share small{width:100%;margin-bottom:2px}
.post-share a,.post-share button{width:44px;height:44px;border-radius:50%;display:grid;place-items:center;border:1px solid var(--line-2);background:transparent;cursor:pointer;transition:.3s}
.post-share a:hover,.post-share button:hover{background:var(--red);border-color:var(--red)}
.post-share svg{width:18px;height:18px;fill:none;stroke:#fff;stroke-width:2;stroke-linecap:round;stroke-linejoin:round}
.post-share button.is-copied{background:var(--ok);border-color:var(--ok)}
@media (max-width:1000px){
  .post-featured{grid-template-columns:1fr}
  .post-grid-cards{grid-template-columns:1fr 1fr}
  .post-grid{grid-template-columns:1fr;gap:30px}
  .post-side{position:static;order:-1}
  .post-toc ol{max-height:none}
}
@media (max-width:620px){
  .post-grid-cards{grid-template-columns:1fr}
  .post-body{font-size:1.02rem}
  .post-cover{border-radius:18px;margin-bottom:34px}
}

/* ---------- profissionais liberais ---------- */
.prof-grid{display:grid;grid-template-columns:repeat(4,1fr);gap:18px}
.prof{position:relative;display:flex;flex-direction:column;gap:12px;padding:28px;border-radius:var(--radius);background:var(--surface);border:1px solid var(--line);overflow:hidden;isolation:isolate;scroll-margin-top:110px;transition:transform .5s var(--ease),border-color .4s}
.prof:hover{transform:translateY(-6px);border-color:var(--line-2)}
.prof:nth-child(1),.prof:nth-child(2){grid-column:span 2}
.prof__tag{align-self:flex-start;padding:5px 10px;border-radius:999px;background:rgba(190,30,45,.16);font:600 .66rem var(--f-head);letter-spacing:.1em;text-transform:uppercase;color:var(--red-hi)}
.prof h3{margin:4px 0 0;font-size:1.22rem}
.prof p{color:var(--muted);font-size:.93rem;margin:0}
.prof .chips{margin-top:auto;padding-top:6px}
.prof--link{background:linear-gradient(150deg,rgba(190,30,45,.22),var(--surface) 65%);border-color:rgba(227,43,61,.35)}
.prof--link .link-arrow{margin-top:auto}
.nav__panel--sm{width:min(300px,90vw);grid-template-columns:1fr}
@media (max-width:1100px){.prof-grid{grid-template-columns:1fr 1fr}.prof:nth-child(1),.prof:nth-child(2){grid-column:auto}}
@media (max-width:620px){.prof-grid{grid-template-columns:1fr}}

/* ---------- ajustes finos de celular (revisão no servidor de teste) ---------- */
/* a dica "passe o mouse" só faz sentido onde existe mouse */
@media (hover:none),(pointer:coarse){.hero__hint{display:none}}
@media (max-width:620px){
  /* buscas longas quebram em 2 linhas: caixa arredondada em vez de pílula */
  .typer__box{border-radius:20px;padding:16px 18px;font-size:.98rem;align-items:flex-start}
  .typer__box svg{margin-top:3px}
  /* contorno de "invisível" mais visível em tela pequena */
  .ghost--static{-webkit-text-stroke-width:2px;-webkit-text-stroke-color:rgba(255,255,255,.6)}
}

/* ---------- telas estreitas / fonte do sistema aumentada ----------
   No Android, fonte do sistema maior = zoom na página = tela útil de ~300px.
   Por padrão, itens de grade não encolhem abaixo do conteúdo (min-width:auto)
   e campos de formulário têm largura natural fixa: aqui tudo passa a caber. */
.cta__grid>*,.phero__grid>*,.answer>*,.founder__grid>*,.faq__grid>*,.pain__grid>*,
.post-grid>*,.climb__sticky>*,.legal>*,.sim__stage>*,.versus>*,.niche__panel>*{min-width:0}
.diag,.diag label,.diag fieldset{min-width:0}
.diag input:not([type=radio]){width:100%;min-width:0}
.sim__form input{width:100%}
/* garantia: palavra longa em título nunca estoura a tela (hifeniza em pt-BR) */
h1,h2,h3{overflow-wrap:break-word;hyphens:auto;-webkit-hyphens:auto}
[data-a="words"] .w{max-width:100%}
@media (max-width:360px){
  h2{font-size:1.72rem}
  .wrap,.hero__inner{width:calc(100% - 28px)}
  .diag{padding:18px}
  .pill span{padding:9px 13px}
  .btn--lg{padding:17px 22px}
}

/* =========================================================
   PACOTES
   ========================================================= */
.phero--pk{padding-bottom:40px}
.phero--pk h1{max-width:16ch}
.pk-grid{display:grid;grid-template-columns:1fr 1fr 1.15fr;gap:20px;align-items:stretch}
.pk{position:relative;display:flex;flex-direction:column;gap:18px;padding:30px 28px;border-radius:26px;background:var(--surface);border:1px solid var(--line);overflow:hidden;isolation:isolate;scroll-margin-top:110px;transition:transform .5s var(--ease),border-color .4s,box-shadow .4s}
.pk:hover{transform:translateY(-8px);border-color:var(--line-2);box-shadow:0 40px 80px -40px rgba(0,0,0,.8)}
.pk--hot{background:linear-gradient(170deg,rgba(190,30,45,.30),var(--surface) 45%);border:1px solid rgba(227,43,61,.55);box-shadow:0 30px 80px -40px var(--red-glow)}
.pk--hot::after{content:"";position:absolute;inset:-1px;border-radius:inherit;padding:1px;pointer-events:none;
  background:conic-gradient(from var(--pk-a,0deg),transparent 0 60%,var(--red-hi) 75%,transparent 90%);
  -webkit-mask:linear-gradient(#000 0 0) content-box,linear-gradient(#000 0 0);-webkit-mask-composite:xor;mask-composite:exclude;animation:pkspin 6s linear infinite}
@property --pk-a{syntax:"<angle>";inherits:false;initial-value:0deg}
@keyframes pkspin{to{--pk-a:360deg}}
.pk__ribbon{position:absolute;top:18px;right:-44px;transform:rotate(38deg);padding:7px 52px;background:var(--red);font:700 .66rem var(--f-head);letter-spacing:.14em;text-transform:uppercase;box-shadow:0 10px 24px -8px var(--red-glow)}
.pk__head{display:flex;gap:14px;align-items:flex-start;padding-right:34px}
.pk__icon{flex:none;width:48px;height:48px;border-radius:14px;display:grid;place-items:center;background:rgba(190,30,45,.16);border:1px solid rgba(227,43,61,.25)}
.pk__icon svg{width:24px;height:24px;fill:none;stroke:var(--red-hi);stroke-width:2;stroke-linejoin:round;stroke-linecap:round}
.pk--hot .pk__icon{background:var(--red);border-color:var(--red)}
.pk--hot .pk__icon svg{stroke:#fff}
.pk__name{font:900 1.5rem/1.1 var(--f-head);letter-spacing:.02em;text-transform:uppercase;margin:2px 0 6px}
.pk__note{color:var(--muted);font-size:.92rem;margin:0}
.pk__price{padding:18px 0;border-block:1px solid var(--line)}
.pk__by{margin:0;font:600 .72rem var(--f-head);letter-spacing:.14em;text-transform:uppercase;color:var(--muted)}
.pk__ask{margin:6px 0 4px;font:900 1.7rem/1.1 var(--f-head);letter-spacing:-.02em}
.pk--hot .pk__ask{color:#fff;text-shadow:0 0 30px var(--red-glow)}
.pk__asknote{margin:0;font-size:.85rem;color:var(--muted)}
.pk__title{margin:0;font:700 .76rem var(--f-head);letter-spacing:.14em;text-transform:uppercase;color:var(--red-hi)}
.pk__list{list-style:none;margin:0;padding:0;display:grid;gap:10px;flex:1}
.pk__list li{position:relative;padding-left:28px;font-size:.93rem;line-height:1.45}
.pk__list li::before{content:"";position:absolute;left:0;top:.15em;width:18px;height:18px;border-radius:50%;
  background:rgba(190,30,45,.25) url("data:image/svg+xml,%3Csvg xmlns='http://www.w3.org/2000/svg' viewBox='0 0 16 16'%3E%3Cpath d='m4.5 8.2 2.3 2.3 4.7-5' fill='none' stroke='%23fff' stroke-width='1.8' stroke-linecap='round'/%3E%3C/svg%3E") center/100% no-repeat}
.pk--hot .pk__list li::before{background-color:var(--red)}
.pk__list--cols{grid-template-columns:1fr 1fr;column-gap:16px}
.pk__gift{margin:0;padding:14px 16px;border-radius:14px;background:rgba(255,255,255,.04);border:1px dashed var(--line-2);font-size:.88rem;color:#d7d7de}
.pk__gift span{color:var(--red-hi)}
.pk__gift--hot{background:rgba(190,30,45,.14);border-color:rgba(227,43,61,.45)}
.pk__btn{width:100%;margin-top:4px}
.pk__legal{text-align:center;margin-top:26px}
/* tabela comparativa */
.pk-table-wrap{overflow-x:auto;border-radius:22px;border:1px solid var(--line);background:var(--surface)}
.pk-table{width:100%;border-collapse:collapse;min-width:640px;font-size:.92rem}
.pk-table th,.pk-table td{padding:14px 18px;border-bottom:1px solid var(--line);text-align:center}
.pk-table thead th{font:800 .8rem var(--f-head);letter-spacing:.12em;text-transform:uppercase;color:var(--muted);background:var(--bg-2)}
.pk-table tbody th{text-align:left;font-weight:500;color:#e4e4ea}
.pk-table td{color:var(--muted)}
.pk-table .is-hot{background:rgba(190,30,45,.12);color:#fff;font-weight:600}
.pk-table thead .is-hot{background:var(--red);color:#fff}
.pk-table tbody tr:last-child th,.pk-table tbody tr:last-child td{border-bottom:0}
.pk-table tbody tr:hover th,.pk-table tbody tr:hover td{background:rgba(255,255,255,.03)}
.pk-table tbody tr:hover .is-hot{background:rgba(190,30,45,.2)}
/* passos */
.pk-steps{list-style:none;margin:0;padding:0;display:grid;gap:14px}
.pk-steps li{display:flex;gap:18px;align-items:flex-start;padding:22px;border-radius:20px;background:var(--surface);border:1px solid var(--line)}
.pk-steps b{flex:none;width:44px;height:44px;border-radius:50%;display:grid;place-items:center;background:var(--red);font:800 1.05rem var(--f-head)}
.pk-steps h3{margin:4px 0 4px;font-size:1.1rem}
.pk-steps p{margin:0;color:var(--muted);font-size:.93rem}
/* próximo passo */
.pk-next{display:grid;grid-template-columns:1.4fr 1fr;gap:40px;align-items:center;padding:clamp(28px,5vw,54px);border-radius:28px;background:linear-gradient(135deg,rgba(190,30,45,.25),var(--surface) 60%);border:1px solid rgba(227,43,61,.35)}
.pk-next h2{font-size:clamp(1.7rem,3vw,2.5rem)}
.pk-next__links{display:flex;flex-wrap:wrap;gap:12px;justify-content:flex-end}
@media (max-width:1100px){.pk-grid{grid-template-columns:1fr 1fr}.pk--hot{grid-column:1/-1}}
@media (max-width:760px){
  .pk-grid{grid-template-columns:1fr}
  .pk-next{grid-template-columns:1fr}.pk-next__links{justify-content:flex-start}
}
@media (max-width:420px){.pk__list--cols{grid-template-columns:1fr}.pk{padding:26px 20px}}
@media (prefers-reduced-motion:reduce){.pk--hot::after{animation:none}}
/* pacotes — ajustes após revisão visual */
.pk__list{flex:none;align-content:start}
.pk__gift{margin-top:auto}
.pk__ribbon{top:0;right:22px;transform:none;padding:8px 14px;border-radius:0 0 12px 12px;letter-spacing:.12em}
.pk--hot .pk__head{padding-top:14px}
.pk-table th:first-child{position:sticky;left:0;z-index:1;background:var(--surface);box-shadow:1px 0 0 var(--line)}
.pk-table thead th:first-child{background:var(--bg-2)}
.pk-table-hint{display:none;margin:0 0 10px;font-size:.78rem;color:var(--muted)}
@media (max-width:760px){.pk-table-hint{display:block}.pk-table{min-width:560px}.pk-table th,.pk-table td{padding:12px 12px}}

/* =========================================================
   ONDE ESTAMOS — presença física em Ubá e Juiz de Fora
   ========================================================= */
.local__grid{display:grid;grid-template-columns:1fr 1.05fr;gap:clamp(30px,5vw,70px);align-items:center}
.local__grid>*{min-width:0}
.local__text .muted{font-size:1.04rem}
.local__modes{display:grid;gap:12px;margin:26px 0 30px}
.local__mode{display:flex;gap:14px;align-items:center;padding:16px 18px;border-radius:18px;background:var(--surface);border:1px solid var(--line)}
.local__mode--here{border-color:rgba(227,43,61,.45);background:linear-gradient(120deg,rgba(190,30,45,.18),var(--surface) 70%)}
.local__mode b{display:block;font:700 1rem var(--f-head)}
.local__mode span{font-size:.88rem;color:var(--muted)}
.local__ico{flex:none;width:44px;height:44px;border-radius:13px;display:grid;place-items:center;background:rgba(190,30,45,.16)}
.local__mode--here .local__ico{background:var(--red)}
.local__ico svg{width:22px;height:22px;fill:none;stroke:var(--red-hi);stroke-width:2;stroke-linecap:round;stroke-linejoin:round}
.local__mode--here .local__ico svg{stroke:#fff}
.local__map{position:relative;margin:0;padding:18px;border-radius:28px;background:var(--surface);border:1px solid var(--line);overflow:hidden}
.local__map svg{display:block;width:100%;height:auto}
.lm-lines path{fill:none;stroke:rgba(227,43,61,.55);stroke-width:1.4;stroke-dasharray:4 7;stroke-linecap:round;animation:lmflow 1.6s linear infinite}
@keyframes lmflow{to{stroke-dashoffset:-22}}
.lm-city circle{fill:#5a5a68;transition:fill .5s}
.lm-city text{fill:#8a8a98;font:500 13px var(--f-body)}
.lm-link{stroke:#fff;stroke-width:2;stroke-dasharray:3 4;opacity:.7}
.lm-core{fill:var(--red-hi);stroke:#fff;stroke-width:2.5}
.lm-pulse{fill:none;stroke:var(--red-hi);stroke-width:2;transform-box:fill-box;transform-origin:center;animation:lmpulse 2.2s var(--ease) infinite}
.lm-pin--2 .lm-pulse{animation-delay:1.1s}
@keyframes lmpulse{0%{transform:scale(1);opacity:.9}100%{transform:scale(3.6);opacity:0}}
.lm-label{fill:#fff;font:800 17px var(--f-head);paint-order:stroke;stroke:#19191f;stroke-width:5px;stroke-linejoin:round}
.local__legend{display:flex;flex-wrap:wrap;gap:18px;margin-top:10px;padding:0 6px;font-size:.8rem;color:var(--muted)}
.local__legend span{display:inline-flex;align-items:center;gap:8px}
.lg-pin{width:12px;height:12px;border-radius:50%;background:var(--red-hi);box-shadow:0 0 0 3px rgba(227,43,61,.25)}
.lg-dot{width:20px;height:0;border-top:2px dashed rgba(227,43,61,.6)}
/* entrada: linhas se desenham e as cidades acendem em sequência */
.nl-anim .local__map:not(.is-in) .lm-lines path{opacity:0}
.local__map .lm-lines path{transition:opacity .8s var(--ease)}
.local__map.is-in .lm-lines path:nth-child(2){transition-delay:.15s}.local__map.is-in .lm-lines path:nth-child(3){transition-delay:.3s}
.local__map.is-in .lm-lines path:nth-child(4){transition-delay:.45s}.local__map.is-in .lm-lines path:nth-child(5){transition-delay:.6s}
.local__map.is-in .lm-lines path:nth-child(6){transition-delay:.75s}
.local__map.is-in .lm-city circle{fill:var(--red-hi)}
@media (max-width:900px){.local__grid{grid-template-columns:1fr}}
@media (max-width:520px){.lm-city text{font-size:15px}.lm-label{font-size:20px}.local__map{padding:10px}}
@media (prefers-reduced-motion:reduce){.lm-lines path,.lm-pulse{animation:none}}

/* selo discreto de presença física (hero / rodapé) */
.here-chip{display:inline-flex;align-items:center;gap:8px;padding:6px 12px 6px 8px;border-radius:999px;border:1px solid rgba(227,43,61,.35);background:rgba(190,30,45,.1);font:600 .74rem var(--f-head);letter-spacing:.06em;color:#e9e9ee;text-decoration:none;transition:background .3s,border-color .3s}
.here-chip:hover{background:rgba(190,30,45,.22);border-color:var(--red-hi)}
.here-chip svg{width:14px;height:14px;fill:none;stroke:var(--red-hi);stroke-width:2.2}
.foot__here{display:block;margin-top:6px;color:#e4e4ea!important}
/* selo da primeira dobra: aparece ao carregar, sem depender da rolagem */
.hero__here{margin:22px 0 0;animation:fadeUp .9s .9s var(--ease) both}

/* Pacotes de serviço: as mesmas 5 frentes em todos, com intensidade crescente */
.pk-grid--svc{grid-template-columns:1fr 1.08fr 1fr}
.pk__front{margin:0;display:grid;gap:14px;flex:1;align-content:start}
.pk__front>div{display:grid;gap:4px}
.pk__front dt{font:700 .7rem var(--f-head);letter-spacing:.14em;text-transform:uppercase;color:var(--red-hi)}
.pk__front dd{margin:0;font-size:.92rem;line-height:1.45;color:#e4e4ea}
.pk__front dd+dd{color:var(--muted)}
.pk-extras{display:grid;grid-template-columns:repeat(3,1fr);gap:16px;margin-top:22px}
.pk-extras article{padding:22px;border-radius:20px;border:1px dashed var(--line-2);background:var(--surface)}
.pk-extras h3{margin:0 0 6px;font-size:1.05rem}
.pk-extras p{margin:0;color:var(--muted);font-size:.9rem}
@media (max-width:1100px){.pk-grid--svc{grid-template-columns:1fr}.pk-grid--svc .pk--hot{grid-column:auto}}
@media (max-width:860px){.pk-extras{grid-template-columns:1fr}}